Portfolio

Some new stuff. Some old stuff

As a generalist Product Designer…

Project 02: Recent

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Project 01: Recent

AT&T

Defining and designing enterprise product tiles for high-traffic B2C ecommerce

0-1

B2C

Responsive Web

This work was part of AT&T’s enterprise design standards initiative. The redesign effort involved reimagining everything from typography to atomic UI patterns and mashups across the board.

⭡

Improved throughput across the B2C purchase flow

⭣

Reduced time-to-complete checkout by ~8%

AT&T

Defining and designing enterprise standards for complex user interface controls

0-1

B2B / B2C

Responsive Web

Led visual and interaction design standards for complex UI components used in both B2B and B2C digital experiences across a global telecommunications enterprise.

⭣

Reduced inbound call volume related to B2B billing inquiries through improved UX and self-service optimization

⭡

Increased customer satisfaction (primarily B2B)