Hello, and welcome.
I’m Shawn, a Senior AI-Inspired Product Designer and Project Manager back from a year long sabbatical.
Hello, and welcome.
I’m Shawn, a Senior AI-Inspired 0-1 Product Designer and Project Manager.
Empathy is where my design practice began. Not from textbooks, but from life—shaped by hardship, and lifted by rare acts of kindness. That lived experience guides how I design: with care, with curiosity, and with people at the center.
The rapid advancement of artificial intelligence is revolutionizing product design, compressing methodologies and accelerating development cycles, creating both risks and opportunities.
I’m a cautiously optimistic senior product designer who champions a pragmatic design-to-dev lifecycle, thoughtfully integrating AI into classical workflows. I believe AI can enhance and accelerate Design Thinking without sacrificing empathy or the importance of content and human collaboration.
Fun stuff about me
My guiding principles
How I built this site
Vehicle Passport: A pet project for AI exploration
Not a finished, branded design but rather a scrappy, clickable MVP vibe-coded with Cursor + Claude Sonnet 4 (including Supabase user authentication). Time to complete ~6 days.
➤ Inspiration
For years it seems I’ve been encumbered by workflows, processes and tools that were imposed on me by clients, employers and cultures. This pet project gives me the freedom to explore new tools, techniques and technologies at my own pace.
➤ What is the Vehicle Passport
The Vehicle Passport concept hypothesizes that separating the vehicle trade-in funnel from the vehicle sales funnel, leveraging IoT and emerging technologies, will boost sales and improve customer satisfaction. After mulling the idea over with several deep research tools like Claude, ChatGPT, Perplexity and Sjeel Koster’s ICP Architect agent, it seems like there’s a real world need.
➤ Process deep dive. It’s evolving quickly
Stage 1: User needs and business objectives
Stage 2: Functional requirements and content specifications
Stage 3: Information architecture and interaction design
Coming soon
Stage 4: User interface and navigation design
Coming soon
Stage 5: Visual design
Coming soon
