Hello, and welcome.

I’m Shawn, a Senior AI-Inspired Product Designer and Project Manager back from a year long sabbatical.

Empathy is where my design practice began. Not from textbooks, but from life—shaped by hardship, and lifted by rare acts of kindness. That lived experience guides how I design: with care, with curiosity, and with people at the center.

The rapid advancement of artificial intelligence is revolutionizing product design, compressing methodologies and accelerating development cycles, creating both risks and opportunities.

I’m a cautiously optimistic senior product designer who champions a pragmatic design-to-dev lifecycle, thoughtfully integrating AI into classical workflows. I believe AI can enhance and accelerate Design Thinking without sacrificing empathy or the importance of content.

Fun stuff about me
Words to live by
How I built this site

Vehicle Passport: A pet project for AI exploration

Not a finished design but a second generation UI draft using Cursor + Claude 4 Sonnet (including setup of Supabase backend data warehouse and signup flow) completed in ~3hrs.
Inspiration
For years it seems I’ve been encumbered by workflows, processes and tools that were imposed on me by clients, employers and cultures. This pet project gives me the freedom to explore new tools, techniques and technologies at my own pace.
What is the Vehicle Passport
The Vehicle Passport concept hypothesizes that separating the vehicle trade-in funnel from the vehicle sales funnel, leveraging IoT and emerging technologies, will boost sales and improve customer satisfaction. After mulling the idea over with several deep research tools like Claude, ChatGPT, Perplexity and Sjeel Koster’s ICP Architect agent, it seems like there’s a real world need.
Process deep dive. It’s evolving quickly
Stage 1: User needs & Business Objectives
Stage 2: Functional Reqs. & Content Specifications
Stage 3: Information Arch. & Interaction Design
Stage 4: User Interface & Navigation
Stage 5: Visual Design